As a realtor, having a strong and active social media presence can boost your online visibility and help you connect with potential clients. But it’s not enough to just have a social media account – it’s important to post regularly and consistently to keep your audience engaged.
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That’s why our realtor tip #12 is all about creating a content calendar for your social media. By planning out your posts in advance, you can ensure that you’re posting a mix of engaging content – like property listings, market updates, and industry news – that will keep your followers interested.
But maintaining an active social media presence is more than just creating posts. It’s also important to interact with your followers, respond to messages and comments, and seek out opportunities to build relationships.
One strategy that can help boost your social media presence even further is leveraging social proof. What does that mean? Essentially, it’s about using testimonials, ratings, and reviews from past clients to show potential clients that you have a proven track record of success.
For example, you could share a positive review from a happy client on your social media account, or include a ratings widget on your website that shows off your five-star reviews. This can help build trust with potential clients and provide valuable social proof that can set you apart from other realtors.
If you’re looking for more guidance and support in your real estate training and marketing, be sure to check out our other realtor tips and resources. We can help you develop a comprehensive digital marketing strategy that leverages social media and other online channels to help you grow your business and reach your goals.
